Jeans & Tonic by Pepe Jeans London

An exciting in-store event that brings together the best of our denim authority and the vibrant energy of the people who shape the experience. It highlights the spirit that defines us, offering a unique blend of style and good vibes.

Attendees will enjoy a lively atmosphere with music, refreshing drinks, and a chance to connect with others in a fun, relaxed space. It’s all about embodying our commitment to quality and timeless style, and of course, enjoying the moment!

The event stands for more than just our passion for denim; it focuses on creating lasting memories. Join us as we continue to bring people together and celebrate the moments that make us who we are!

This year, we've hosted some Custom Studio events at several of our stores, including Las Rozas Village in Spain, Wertheim in Germany, Mendrisio in Switzerland, Troyes and Roubaix in France, Gdansk, Annopol, and Stary Browar in Poland, and Fashion Arena in Czech Republic.

We've also held events at various wholesalers, such as El Corte Inglés in Bilbao, Lisbon, Alicante and Mallorca.

In all of them, we've given away customised denim goodies, as well as offered free personalization on denim garments.

To highlight, we have taken part in different festivals over the past years, such as Panama Open Air in Germany and Cooltural in Spain. We have also been present at the Palo Alto Design Festival in Spain.